ALC Marketing Data Management
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New Direct Marketing Consumer Lists

Debt Cures – New to ALC
Kevin Trudeau's Free Money – New to ALC
These book buyers take action to improve their financial situations. Debt Cures enables buyers to reduce loan payments, get out of debt, and remain debt-free. Kevin Trudeau's Free Money provides the means to secure grants, entitlements, and access government programs at no cost for individuals looking to start a new business venture or just put a little extra money in their pockets. Both are available for direct mail and telephone sale.

MH2 Consumers + Credit Occupations – New to Market
MH2 Consumers + Credit Political Affiliation – New to Market
Now you can target both blue collar and high dollar occupations as well as by liberals and conservatives in good credit standing and by various levels of credit-worthiness.
Updated Marketing Mailing Lists

Every Day with Rachael Ray – Canadian Subscribers Available for the First Time
Canadian subscribers to Every Day with Rachael Ray know how to "Take a bite outa life!" and many have with the help of her magazine.

Nederlander – New Enhancements
In addition to many home and family demographics, these concert and theater goers are now also selectable by:
• $250K+ Income
• Interest in Fitness
• Contributors
• Mail Order Buyers
• Behavioral Greens

Updated Marketing Mailing Lists

ALC Executive Masterfile Update Yields 20% Increase!
Reach deeper and wider across business and sell to more of the right decision makers. The Executive Masterfile delivers more decision-making executives per company from SOHO to Fortune 1000 companies than any other source.

ALC Small Business Selector Update Now Includes 6-Digit SIC Codes
Fresh off its August update, the ALC Small Business Selector (formerly SOHO) now offers the new ability to select 6-digit SIC Codes! In addition to coverage of American businesses with less than 20 employees, the file also contains the largest universe of in-home businesses, which now stands at 1.7 million.

BaseballSavings.com Adds More Fans
With the latest update, the BaseballSavings.com file now boasts more than 150M 12-month buyers. Target these sports enthusiasts with sporting and outdoor gear and they will knock your response rates out of the park. They swing for the fences in life as well as on the field, so target them for sporting publications, websites, and apparel catalogs as well.

Updated Marketing Mailing Lists

PrecisionAlert Investment Subscribers Re-Named to Power Investors
Fueled by PrecisionAlert, these self-directed investors request email news updates about companies, funds, financial events, and industries in which they have an interest. They are highly responsive to all types of media and control an average investment portfolio of $657,000. Also available as: Enhanced Power Investors Fueled by PrecisionAlert

American Baby
Parents Magazine
A recent study identifies three key trends among mothers:

  1. The Mother population is aging with significant growth seen in mothers 35 and older.
  2. Mothers self-identify as playing an increasingly influential role in all types of household purchase decisions.
  3. Younger mothers (age 35 and younger) are catching up to their older counterparts in terms of their "green" purchase behaviors.

Reach these moms who are controlling the family's overall spending!

Accutrend New Business Now Offers Double Opt-In Email Responders
These double opt-in, permission based email new business owners present B2B emailers with an 88% deliverability rate!  Accutrend is your one stop shop for multichannel marketing by email, postal, and phone. You can track response with your own private live dashboard that allows first in mailbox/first for phone follow-up! Take advantage of this one stop source for all your B2B needs with this month's special promotion (at right).

The Economist Readers are Known to be Big Donors
Already a strong performer for non-profits, The Economist continues to attract fundraisers of all causes. Recent tests include American Cancer Society, Central Park Conservancy, Museum of Modern Art, Southern Poverty Law Center, Special Olympics, Wildlife Land Trust, and a large political organization.

MH2 Consumers + Credit Continuity and Installment Payers
Credit profiles show that many of these consumers have multiple bank and retail cards. These consumers also respond readily to deferred billing, new retail card offers, and other credit opportunities to make purchases. In the current economy, targeting prospects that have good credit, bad credit, or a lack of credit can dramatically affect results. Only MH2 Consumers + Credit can provide this turnkey combination of transaction and financial information for reaching the continuity and installment payer market.

Updated Marketing Mailing Lists

Multichannel Merchant's Top 100 Catalogers by Sales for 2009 Includes these ALC clients:
Gardens Alive!
Harry & David
JC Whitney
Neiman Marcus
Northern Tool & Equipment
Urban Outfitters

Organic Gardening is in Tune with its Subscribers — Eliminates Bind and Blow Ins
In line with their subscribers’ environmentally-friendly lifestyles, Organic Gardening is one of the first publications to eliminate all bind-in and blow-in cards from its magazines. The magazine is also encouraging new subscribers to subscribe online to save trees, landfill crowding, postage, and more by offering a special online rate.

ACTIVE INTEREST MEDIA Launches New Website to Keep Pace with Rapid Growth
After adding many titles to its large and growing portfolio of passionate enthusiast magazines, Active Interest Media has launched a website at www.aimmedia.com organized by type of audience: Equine Network, Healthy Living Group, Home Buyer Group, Marine Group, and Outdoor Group.

Yankee Magazine’s 75th Anniversary Issue Hits Newstands and Mailboxes this Month!
From the first issue 75 years ago, until the present time, Yankee Magazine is one of the few magazines that has been true to its DNA from day one and never veered from the fact that the magazine role was, is, and will continue to be "to connect people to New England and all that it has to offer." The mix between feature stories and stunning photography is no more obvious than in this 75th anniversary issue that hits the newsstands later this month.

Marketing Mailing List Updates from ALC Data Management, Marketing Mailing List Special Offers
Marketing Mailing List Updates from ALC Data Management, Marketing Mailing List Special Offers